Research. Responsibility. Reputation. The three cornerstones of GroupW’s approach to guiding transformation in organizations that see strategic value in sustainability.


that lets you understand what your stakeholders think and feel, led by Farquhar Stirling, who has three decades of experience at using research of all types to support strategic decision-making.

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that underlines your commitment to sustainable strategic success, led by Arian Ardie, who, in two decades in Indonesia, has developed world-class stakeholder engagement capabilities for organizations, especially in the energy sector.

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that encourages engagement and creates opportunity, led by Mark Winkel, who has managed transformation exercises with leading foreign and domestic manufacturing and consumer-driven entities during twenty years in Indonesia.

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This experience and expertise are available to you as you seek organizational excellence and sustainability in a place and at atime when clarity and direction are not easily found.

Youth Attitudes on CSR

At a decisive time in Indonesia’s political history, when the next president will not be the current president, and when some 67 million1 people – almost all young – are eligible to vote for their president for the first time in their lives, this GroupW survey looks at how youth feel about their future and about the roles foreign companies, foreign investment, and CSR might play in their lives.

These results were made available by AmCham to the participants at the “Strengthening Indonesia’s Competitiveness: Business Investment in Sustainability, CSR, and Inclusive Growth” Conference hosted by the Embassy of the Republic of Indonesia in Washington, D.C., the U.S. Chamber of Commerce, and AmCham on June 26, 2013 in Jakarta.

GroupW takes sole responsibility for the findings, which were obtained from a larger survey that GroupW, a strategic advisory firm in Jakarta, designed and analyzed independently.

1 Of the 187 million people who will be eligible to vote in next April’s legislative election, around 67 million, or 35 percent, will be voting for the first time. PDI-P, Golkar Battle Over 2014 Youth Vote - The Jakarta Globe (6 May 2013)

Additional Topics

These results are part of a larger survey by GroupW that examined attitudes among young Indonesians on a range of topics.

GroupW believes this segment has been ignored because it lacked economic and political clout. However, with national elections in 2014, its clout will be at the ballot box and is therefore worth studying.

GroupW is using the label “Gen-I” in order to reflect this segment’s “Indonesian” flavor. As referenced in The Wall Street Journal, Gen-I seems to be trying to figure out its place in the grand scheme of things and seems more comfortable when that scheme is comprised of things Indonesian.